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Rationality
Speak with facts, support with data
Think with logic, make rational decisions
Passion
Dare to break through, innovate effectively
Build products that deliver real value to customers
Continuous Improvement
Pursue excellence, never compromise
Seek optimal solutions through continuous accumulation and practice
Innovation
Start with original aspiration, succeed through perseverance
Stay true to your passion and pursue perfection in everything
values
Values
Things are accomplished by people.
When efforts fall short,
look inward for reflection.
Trust starts with down-to-earth conduct.
Trust starts with self-awareness of every individual.
Trust starts with mastering superb skills at every moment.
Return to fundamentals, demonstrate expertise.
Deliver reliable electronic assemblies, create value for customers.
Let outstanding employees share the company’s success.
